I bring extensive professional experience on the “client” side of marketing having held positions from marketing assistant through to marketing director in a variety of industries including recreational vehicles, agricultural, consumer durable, building, garden, industrial and professional services.
Familiar with business to business as well as consumer marketing, I have successfully operated in working environments from family owned business through to multinational corporates. And in this global village we now live in I have dealt with overseas suppliers from Europe, Asia, America and Africa.
While I have a couple of degrees, you’re not dealing with an academic geek! You get the benefit of ample practical life experience too. I spent my youth on a hobby farm tinkering with motorbikes, tractors etc. More recently I have carried out extensive DIY renovations on my own home. I lead an active outdoor lifestyle and have travelled throughout Australia and to parts of America, Europe, Asia and Africa.
My approach is based on a firm belief in keeping things clear and simple and the ability to break down complex ideas into “digestible” pieces. I have an analytical mind, an eye for detail and take the time to get it right the first time. I enjoy getting involved in the practical side – touching, feeling using the product. Most importantly I never lose sight of the commercial objectives of the client.
JOHN HUGHES
Bachelor of Arts (Communications),
Bachelor of Business (Marketing) and mountain biker wannabe!